Fans following Taylor Swift to Europe after finding Eras Tour tickets cheaper there.

Taylor Swift fans are following her Eras Tour to Europe after finding tickets cheaper there. The 18-city Europe leg of her tour starts in Paris, with around 10,000 concertgoers expected from the US. Online travel company Expedia has dubbed this trend "tour tourism" and observed a pattern that emerged during Beyoncé's Renaissance world tour. Some North American fans justify the expense by noticing tighter restrictions on ticket fees and resales in Europe, making seeing Swift perform abroad potentially cheaper than catching her closer to home. This trend is part of a mass cultural correction and a pent-up consumer demand for "experiences" over material objects. Former college roommates Lizzy Hale and Mitch Goulding have secured VIP tickets for Taylor Swift's three Stockholm shows, combining their love for traveling and music. The local economic impact of the "Swiftonomics" and "Swift lift" is considerable, with Airbnb reporting an average 337% increase in searches for the U.K. cities where Swift is performing. Stockholm is expected to see 120,000 out-of-towners from 130 countries, pumping around 500 million Swedish kroner (over $46 million) into the local economy. #taylorswift #actress #actress club #celebrity #model #entertainment