Mastering Customer Segmentation - Concepts, AI Techniques and Demo  (Part 1)

Mastering Customer Segmentation - Concepts, AI Techniques and Demo (Part 1)

Customer segmentation is an important tool for businesses looking to optimize their marketing and product development efforts and better serve their customer.In this blog, you will understand transactional customer segmentation also called as called RFM (recency, frequency, monetary) modeling. 00:33 Segmentation concept 01:43 Transactional segmentation 03:25 Algorithms and techniques 05:35 Demo Channels AI Assistant - https://datajarvis.ai