Google Analytics Tutorial – Step-By-Step Course

Learn how to get started with Google Analytics in this tutorial (covering Google Analytics 4 and Universal Analytics). You will learn how to start using your reports and about important configuration options. This is a fast-paced tutorial, so hit pause when you need to take a break, and rewatch any sections you like (see links below). YOUR EXTRA RESOURCES: ○ GA4 demo account –    • New Google Analytics 4 (GA4) Demo Account   ○ Link GA4 to Google Ads –    • How to link Google Analytics 4 (GA4) to Go...   ○ Link Universal Analytics to Google Ads –    • How to Link Google Analytics to Google Ads...   ○ Link Universal Analytics to Google Search Console –    • Updated 2020 Tutorial // How to Link Googl...   ○ Link GA4 to Google Search Console –    • Linking Search Console to GA4 — Is it poss...   ○ Events in GA4 – https://www.lovesdata.com/blog/google... ○ Google Tag Manager tutorial series –    • Google Tag Manager Tutorial Series   ○ Cross-domain tracking with GA4 –    • Cross-Domain Tracking with Google Analytic...   ○ Ecommerce tracking with GA4 –    • GA4 Ecommerce Tracking // How to implement...   ○ GA4 conversion tracking –    • Google Analytics 4 Conversion Tracking // ...   ○ Get started with GA4 –    • Google Analytics 4 Tutorial (Get Started Q...   JUMP TO A TOPIC IN THIS VIDEO: Introduction: 00:00 Introduction 01:10 Create a Google Analytics account 02:20 Create a property 02:40 Brief overview of GA4 vs. Universal Analytics 04:23 Creating a GA4 and Universal Analytics property 05:49 Brief overview of the admin area Universal Analytics: 08:38 Home report 12:12 Real-time reports 13:40 Audience reports 15:39 Using the date range selector 18:43 Acquisition reports 23:49 Behavior reports 26:01 Conversions reports Google Analytics 4: 27:26 Home report 29:08 Real-time report 31:33 Acquisition reports 33:15 Engagement reports 33:56 Monetization reports 35:05 Demographics reports 35:45 Technology reports 36:14 Events 37:29 Analysis Hub reports 41:10 Audiences 42:27 DebugView report Google Analytics 4 Configuration: 43:34 Configuration options in GA4 44:27 Enhanced Measurement in GA4 45:33 Modifying events 45:59 Create events 47:23 Adding GA4 tag in Google Tag Manager Universal Analytics Configuration: 49:26 Configuration options in Universal Analytics 50:27 View settings 51:07 Goals 52:24 Property settings 52:59 Adding Universal Analytics tag in Google Tag Manager 54:20 Linking Search Console #GoogleAnalytics #GoogleAnalyticsTutorial #GoogleAnalytics4 #UniversalAnalytics My courses: https://www.lovesdata.com/courses Subscribe for more videos: http://www.youtube.com/subscription_c...