AR Turnover Ratio

In this video, Geoff Chinnock, principal at Morrison & Company talks about how the A/R Turnover Ratio is used by businesses and proceeds to go into the detailed calculation of the ratio. Many times, when providing various accounting services to clients (such as interim financial help, CFO services, outsourced accounting projects, etc.) an organization can use some outside perspective on how their operations are doing and what they can do to improve. In order to know where you can improve, you must know where you're starting from. The A/R Turnover Ratio is an indicator of how well an organization is doing in collecting its accounts receivable. To see Geoff's videos on other important operational ratios and calculations, please visit: Days Sales A/R:    • Days Sales in AR   Current Ratio: https://www.youtube.com/edit?ns=1&vid... Morrison & Company is a California based consulting firm providing business valuations, business planning (including budgeting, cash flow forecasting, strategic planning), feasibility studies, interim executive CFO services, competitive grant writing and special projects that don't fit into any conventional category. Visit www.morrisonco.net for more information on interim accounting services, special accounting projects and other consulting services.